The royal audience ceremony, one of the most significant court rituals under the Nguyễn Dynasty, was traditionally held on the first day of Tết. Favourable weather conditions this year helped draw large crowds of both domestic and international visitors.
Bình said the programme sought to position Huế and Quảng Trị as diverse and high-quality destinations in central Việt Nam combining rich cultural heritage, attractive natural landscapes and professional tourism services, while also promoting cooperation between Vietnamese and Korean tourism...
As science and technology advance rapidly, the Huế Monuments Conservation Centre was asked to accelerate the digitisation of documents, drawings, images and artefacts, build a unified database of monuments, and apply 3D, VR and AR technologies in research, exhibitions, and heritage...
The festival brings together more than 50 food stalls from provinces and cities nationwide, alongside a strong international presence. Visitors are immersed in a lively culinary space featuring live cooking demonstrations, presentations of regional specialities and international dishes, high-quality OCOP...
At the venue, visitors are treated to immersive visual effects d by spatial computing, a digital exhibition area using Apple Vision Pro, and 3D hologram projection solutions.
Visit Vietnam Year – Huế 2025 has left a series of strong imprints, reflecting a marked transformation in Huế''s tourism in terms of scale, quality and brand positioning. More than a programme of events, it has become a powerful driver, helping...
Shortly after reopening, the Huế Imperial Citadel received its first tour group from Malaysia - a positive sign for the return of international tourists following the floods. Many more groups from countries such as the UK and France have also come...
The enduring appeal of the three world cultural heritage sites in the central region demonstrates that when cultural heritage is cherished and creatively promoted, it becomes a valuable and lasting resource for sustainable tourism, contributing to Vietnam’s global image and...
The Ngư Mỹ Thạnh - Cồn Tộc plastic reduction tourism site was launched in early 2025. Here, eight local tourism businesses have committed to minimising plastic waste in their operations.
More than 100 domestic and international delegates from seven countries are in attendance, including representatives from South Korea, China, Malaysia, Indonesia, the Philippines, Sri Lanka and Việt Nam.
Funded by the World Wide Fund for Nature (WWF) in Norway through WWF-Việt Nam, the training centre for sustainable tourism practices provides knowledge on alternatives to plastic, environmentally friendly tourism management and training methods, and tours designed to minimise plastic...
More than a cultural and artistic exchange, the event also served as a large-scale people-to-people and cultural diplomacy initiative, reflecting Hue’s aspirations for deeper international integration and affirming its growing stature as a centrally-run city. It further provided a platform...