More than 300 experts and tourism executives shared expertise and proposed initiatives to develop MICE (meetings, incentives, conferences and exhibitions) tourism at a high-level forum in HCM City on August 27.
Deputy Prime Minister Mai Văn Chính has urged the tourism industry to transform its growth model, using digital transformation as a driving force to improve service quality, tourist experience and management efficiency.
The 19th International Travel Expo HCM City (ITE HCMC) will take place from September 4 to 6 at the Saigon Exhibition and Convention Centre in HCM City.
More than 500 firms from the travel, aviation, and
hotel sectors from 30 countries and territories have registered to take
part in the 2012 International Travel Expo HCM City (ITE HCMC).
Tourism ministers from Laos, Cambodia, Myanmar, and
Viet Nam will meet at the 2012 International Travel Expo in HCM City
(ITE-HCM City 2012) in September to discuss the next steps in the Four
Countries — One Destination programme and co-operation plans for
2012-15.
